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    70th event 29.03.17 . 10:00 AM Update :04.05.17 . 12:04 PM

    THE OFFICIAL POSTER OF THE 70TH FESTIVAL SETS THE TONE!

    2017 Official Poster

    2017 Official Poster © Bronx (Paris). Photo: Claudia Cardinale © Archivio Cameraphoto Epoche/Getty Images

    Full of joy, freedom and daring, just like Claudia Cardinale dancing on its official poster, the 70th Festival de Cannes (17-28 May) promises a celebration in passionate red and sparkling gold.

    She dances, she laughs, she lives! Who better to symbolise the next Festival than Claudia Cardinale, the image of an adventurous actress, independent woman and social activist? Throughout the 12-days festival, the spirit of openness and welcome will infuse the Croisette ­– as it does every year – with pictures of a world that dares to look itself in the mirror, to stand proud and to speak out.

    ‘I am honoured and proud to be flying the flag for the 70th Festival de Cannes,’ says Claudia Cardinale, and delighted with this choice of photo. It’s the image I myself have of the Festival, of an event that illuminates everything around. That dance on the rooftops of Rome was back in 1959. No one remembers the photographer’s name… I’ve also forgotten it. But this photo reminds me of my origins, and of a time when I never dreamed of climbing the steps of the world’s most famous cinema hall. Happy anniversary!’


    With Monica Bellucci as Mistress of Ceremonies and Pedro Almodóvar as the President of the Jury, the Festival de Cannes will kick off on Wednesday 17 May.

    2017 Official Poster

    2017 Official Poster © Bronx (Paris). Photo: Claudia Cardinale © Archivio Cameraphoto Epoche/Getty Images


    Poster credits

    Bronx (Paris). Photo: Claudia Cardinale © Archivio Cameraphoto Epoche/Getty Images

    Bronx agency (Paris) / www.bronx.fr designed the poster for the 70th Festival de Cannes.

    The visual identity was created by Philippe Savoir (Filifox) / www.filifox.com.

    The poster and signatures are available to the press in the Download section.

    70th event 29.03.17

    THE OFFICIAL POSTER OF THE 70TH FESTIVAL SETS THE TONE!

    Full of joy, freedom and daring, just like Claudia Cardinale dancing on its official poster, the 70th Festival de Cannes (17-28 May) promises a celebration in passionate red and sparkling gold.

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